Not a bad idea, especially if European standards are incorporated into that mix. But the fact is that Google is very likely to be making this call for international privacy standards simply to deflect concerns about their DoubleClick acquisition when a decision is made by the FTC.
All I can say to this issue is that Google has proven themselves trustworthy so far and has suffered no major data losses or privacy gaffes. This call for international privacy standards from Google appears at a time when they are under scrutiny for the DoubleClick acquisition and after Ask announced the "Ask Eraser" product which will allow any user to completely wipe out their search history and delete all information already gathered and opt out of future data gathering by Ask. Google and all other search engines should consider adopting the Ask Eraser model. Although right now it is all talk and little action by Ask as it is simply a promised product and not a reality.
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