Saturday, April 05, 2008

Internet Service Providers Spying on Users


The New York Times has an editorial piece today on ISP tracking of users and selling that information for behavioral targeting. Doesn't mention that the information is already sold to net tracking firms (yes in anonymized aggragate form supposedly) but it is becoming pervasive and nobody seems to care enough to attempt to stop it. The NY Times editorial, by Adam Cohen titled The Already Big Thing on the Internet: Spying on Users quotes the famous New Yorker cartoon
One dog, sitting at a computer, tells another: “On the Internet, nobody knows you’re a dog.” Fifteen years later, that anonymity is gone.

Then says ominously, "It’s not paranoia: they really are spying on you."

Yes, many of us know that and have been complaining about it for years now. The question becomes... What can be done to stop it? The question before that is ... How do you get the public to care?

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posted by RealitySEO at 10:33 PM 1 comments

Sunday, September 23, 2007

What Will Make Privacy Important to Public & Business?


For several years now I've blogged about privacy laws, data mining, data breaches, search privacy, cookies, phishing, spyware, data theft and big brother.

What never fails to amaze me is the fact that few people care about privacy until it touches them personally through identity theft, harmed reputation, excessive spamming, loss of work or public embarrassment.

I've searched for ways to spur public discussion of the need for effective privacy laws and protections. There is the ocassional flare-up in public interest when AOL leaks the private searches of their users to the world. There are dumb moves by our government when they over-reach their authority and exceed reason as when the Department of Justice demanded 30 days of search data from the top tier search engines.

There are silly stumbles of companies when they expose users to spam by including ALL their customer database of emails in stupid slip-ups. There are major cases of careless greed when data mining companies continuously sell consumer data to criminals because they won't bother to check their own customers need for (or even the right to) private financial data. There is the proposal by the Bush Administration that we have a (poorly designed) defacto National ID required of us to travel anywhere, which becomes an even greater risk to security and privacy.

I could go on for days with this. But to get to the point of this post, I've searched for ways to engage the public in discussion of important privacy issues of the day, so far without effect.

So when I see ways that may help expose the privacy issues discussion to more people, I leap on it with gusto in the hopes that it will bring more attention to privacy laws and protections. I've discovered a tool that may help bring privacy to more bloggers and those involved in building the technologies of the web.

It's called BlogRush and works on the principle of the old banner exchange model - but this one operates with an embeddable widget. The more times you display the widget, the more "credits" you get for your posts being displayed within the widgets of other members of the BlogRush Network. The concept is extended beyond simple one-to-one numbers as those who get their widgets from you, then expose your widget to their own audience and you gain more credits for display of your post headlines across the network on all bloggers using the widget. It seems like the model will overextend itself at some point unless growth is phenomenal and sustained over time.

Nevertheless, I'm happy to try it out and see if the model works for exposing privacy concerns to the world of influential bloggers. Take the BlogRush widget you see to the right on this blog and see how it works for you to increase the visibility of your most important topic. If your topic involves the need to research privacy at all - try out our Privacy Search Engine which draws ONLY from authoritative privacy sources via the Google Custom Search Engine.

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posted by RealitySEO at 7:01 PM 1 comments